Real estate · Business class · 5 months
Business-class residential launch
−38%
cost per qualified lead
- Challenge
- The sales plan needed twice as many qualified leads, but most enquiries came from people outside the budget.
- What we did
- Split audiences by budget and purpose — to live in or to invest — built separate creatives and landing pages for each, and fed lead quality from the CRM back into the ad platforms.
- Result
- Qualified leads grew from 21% to 44% of all enquiries; the sales team ran 2.1× more viewings.
Meta Ads
Google Ads
amoCRM
GA4
Dentistry · 4 clinics · 6 months
Dental clinic network
×2.4
first-visit bookings
- Challenge
- Patient flow swung from month to month, and the clinics couldn't tell which ads brought calls and which brought booked visits.
- What we did
- Set up call tracking and booking analytics for every clinic, launched campaigns by branch and by treatment — implants, braces, hygiene — and reviewed missed calls with the front desk every week.
- Result
- Cost per booked visit fell by 31%, and the newest branch reached a full schedule in its third month.
Google Ads
Meta Ads
Call tracking
CRM
E-commerce · Fashion · 8 months
Online fashion store
+64%
revenue from paid channels
- Challenge
- The store had hit a ceiling: every attempt to raise the budget pushed ROAS below break-even.
- What we did
- Cleaned up the product feed, split campaigns by product margin, introduced weekly creative tests and launched email and messenger flows for repeat purchases.
- Result
- Ad budget grew 1.7× while ROAS stayed above 4; repeat customers now make up 31% of orders.
Meta Ads
Google Shopping
Email
GA4
KERVANTO